From Vogue Website: Wool Rules

From: http://www.vogue.co.uk/fashion/trends/2012-13-autumn-winter/wool-rules

WOOL WEEK kicks off today, the annual celebration of the on-going Campaign for Wool initiative patronised by His Royal Highness The Prince of Wales. Launched in 2010 to promote British-made woollen garments and support the wool industry, the heritage fabric rolled out across the autumn/winter 2012-13 catwalks.

Vivienne Westwood, who uses traditional Scottish mills to spin her highland tartans explains, “Wool is one of the world’s great natural fibres, famous for its versatility and comfort – warm in winter, cool in summer.” Topshop Unique‘s cross motif jumper has already been spotted on everyone from Alexa Chung to Daisy Lowe, and Burberry’s owl motif knit showed the witty side of the heritage power-house.

Pringle, the house built on argyle, was given an overhaul in the hands of Alistair Carr who reworked classic shapes such as the V-neck jumper, updating it in pink neon mohair, while Stella McCartney breathed new life to the classic twinset; bare legs added sex appeal and bold saturated colours felt punchy and relevant.

As Vivienne Westwood explained, “The British twinset is absolutely gorgeous. You can add more than one layer and it looks great. You can wear your cardigan back to front with a string of pearls. I love buttoned-up cardigans on men, that’s so sexy.”